Thanks to a short post from Lawrence Lessig (now on his regularly scheduled month long blog hiatus, btw) I’m using Apture for the first time to demo what I think is a powerful new potential for blogging. (Click on Lessig’s name above to get a sense.) In an amazingly easy way, I’m now able to add all sorts of multimedia context to whatever I am writing about, in a way that transcends just “regular old” linking. It’s one of those tools that immediately made me want to be back in a classroom with students, learning with them the ways in which writing and hypertext continue to evolve.

Apture allows you to easily add video, audio, text and almost anything else from Web sources or even local files as a pop-up to whatever word or phrase you designate in your post. So, as I write this, I’m thinking about what I can come back and add context to after I publish it. (That’s how Apture works, post publication.) If for instance, I was writing about the latest education news here in Brisbane or in Australia, it’s exceedingly easy for me to provide all sorts of relevant content that pops up right here on the page (as I’m sure you’ve noticed already.) What’s interesting me right now is how this makes me think very differently about the process, and how I wish, actually, that I could do this before I publish. Try it and you’ll see what I mean.

While I think this is an amazing new tool, I’m sure it could just be added noise on some level. But regardless, I love these added pieces to play with and to experiment with. It should push all of us to think further about how writing and reading literacies in online, read/write Web environments might differ from traditional paper.